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Film festivals have premiered movies before they hit theaters. With VOD platforms offering simultaneous film releases, the exclusivity and excitement surrounding a film festival premiere might diminish. The convenience of VOD can make it harder for film festivals to draw film audiences away from their couches. People might be less inclined to travel or pay for film festival tickets if they can access similar content online. Film streaming services often prioritize big-budget films with established film industry professionals. This can make it difficult for smaller, independent films that rely on film festivals for exposure to gain traction.
With a vast amount of movies available online, film festivals can act as curators, helping film audiences discover hidden gems and films that might not be on their radar.
Film festivals can leverage online platforms to showcase their films to a wider film audience beyond geographical limitations. This can be a boon for independent films and foreign films.
The communal experience of watching films together, attending film industry Q&A sessions, and interacting with filmmakers is something VOD cannot replicate. Film festivals can emphasize this aspect to create a unique and valuable experience.
Online film distribution is not going to make film festivals obsolete. Instead, it will likely push them to redefine their role in the film industry, focusing more on curation, film community building, and filmmaker support.
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